• Rowena Morais

How You Can Stand Out Professionally

Updated: Jun 1

The Importance of a Visual Content Strategy on LinkedIn






You reach out to this impeccably dressed man, one you’ve heard so many positive things about. You’re excited to engage and get to know him better. You’re curious, naturally. And it’s a limp handshake. You’re slightly rattled by this.


Here’s another one. You’re meeting someone at a business luncheon and throughout the conversation, something’s not sitting right with you. Your eye is drawn to how rumpled his shirt is and the small food stain on the front of his shirt.


“You don’t get a second chance to make a first impression,” says James Uleman, PhD, a psychology professor at New York University and researcher on impression management. The good news with a faceface-to-face to face interaction is that despite the ways things can go wrong, you’re there in the flesh and in the moment to perceive reactions and subtleties and take action on the spot. You can correct, redirect and minimise.


But what about people who are